The visual identity uses a dark, moody palette with a bluish undertone and a red title treatment, with Dasagriva placed at the center. The color scheme was built to hold the intensity of the ritual while keeping the design distinctly modern rather than literal or documentary. Beyond the cover, the campaign included promotional flyers and BTS edits for announcements, extending the same visual world into the rollout. A YouTube thumbnail was also designed for the music video, which became the channel's most-viewed video at 18 million views.

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